Marketing Channel ROI Calculator is a focused, free online tool that turns channel spend and revenue into a clear return-on-investment picture: ROI percentage, ROAS, net profit, customer acquisition cost, payback period, and a per-channel comparison table. Paste a summary of your channel spend and revenue into the primary input, run the calculation, and copy or download a dated report — no sign-in required.
On the first screen, paste a summary of channel spend and revenue into the Primary input, pick a channel type and measurement period, and run the calculation. Marketing Channel ROI Calculator reports ROI percentage, ROAS, net profit, customer acquisition cost, and a per-channel comparison table. Read the dated report in the output panel, then copy it as text or export it as JSON, CSV, or PDF.
On the first screen, paste a summary of channel spend and revenue into the primary input — for example "Paid search spend 12000 revenue 48000; email spend 3000 revenue 15000" — or just describe your channels and let the calculator use the numeric fields. Set the channel type and measurement period, then run the calculation. Marketing Channel ROI Calculator reports ROI percentage, ROAS, net profit, customer acquisition cost, and a per-channel comparison table.
ROI is computed as (revenue minus spend) divided by spend, reported as a percentage. ROAS is revenue divided by spend. Net profit is revenue minus spend. Customer acquisition cost is spend divided by customers acquired. Every figure is computed deterministically in the browser from the numbers you supply and the text in the primary input.
A report always records the channel input, the numbers used, the observed metrics with status and detail, the timestamp of the run, and the stated limitations. Reports are generated deterministically in the browser and can be copied as text or exported as JSON for your own records.
All calculation runs locally in your browser. No account, sign-in, or payment is required. Your channel details are never uploaded: if the optional Axle backend is not configured, the tool uses the same deterministic local engine and clearly labels the run as local. You decide what to do with a report — the tool never publishes anything on your behalf.
It reports ROI percentage, ROAS, net profit, customer acquisition cost, average order value efficiency, payback period, and a per-channel comparison table for the channel spend and revenue you supply.
Paste a summary of channel spend and revenue into the primary input or fill the numeric fields, choose a channel type and measurement period, and run the calculation. The report appears instantly on the same screen.
Yes. The tool is free to use, runs entirely in your browser, and requires no account, sign-in, or payment.
Figures are computed deterministically from the numbers you provide. Each report carries a timestamp and states the limitations of the calculations so estimates are never presented as verified accounting.
Yes. Every report can be copied as text or exported as JSON from the output area. The tool never posts a report anywhere; sharing is always your own action.